灏氳尝閬�(d谩)娣卞湷鐛甸牠锛�2025骞存繁鍦虫枃鍖栧壍(chu脿ng)鎰忚ō(sh猫)瑷�(j矛)鐢�(ch菐n)妤�(y猫)楂樼浜烘墠鍍�(ji脿)鍊煎牨(b脿o)鍛�
鐧�(f膩)甯冩檪(sh铆)闁擄細2025-11-03
灏�(d菐o)瑾�(y菙)
闅ㄨ憲鎶�琛�(sh霉)闈╂柊銆佹秷璨�(f猫i)鍗囩礆(j铆)鑸囧叏鐞冨寲娣卞叆锛屾繁鍦虫枃鍖栧壍(chu脿ng)鎰忚ō(sh猫)瑷�(j矛)鐢�(ch菐n)妤�(y猫)姝ｈ繋渚�(l谩i)鍓嶆墍鏈湁鐨勮畩闈╄垏姗�(j墨)閬�銆備綔鐐鸿ō(sh猫)瑷�(j矛)涔嬮兘鑸囧壍(chu脿ng)鏂颁箣鍩�锛屾繁鍦崇殑鏂囧寲鍓�(chu脿ng)鎰忕敘(ch菐n)妤�(y猫)铻嶅悎浜嗙鎶�銆佽棟琛�(sh霉)鑸囧晢妤�(y猫)鐨勫閲嶅熀鍥狅紝褰㈡垚浜嗙崹(d煤)鐗圭殑鐧�(f膩)灞曠敓鎱�(t脿i)銆傚皻璩㈤仈(d谩)鐛甸牠鍩轰簬2025骞村競鍫�(ch菐ng)瑾�(di脿o)鐮旀暩(sh霉)鎿�(j霉)锛屾繁鍏ュ墫鏋愯妤�(y猫)浜烘墠瓒ㄥ嫝(sh矛)銆佸児(ji脿)鍊艰⿻(p铆ng)浼拌垏钖叕绲�(ji茅)妲�(g貌u)瑾�(di脿o)鏁达紝鐐轰紒妤�(y猫)鑸囧壍(chu脿ng)鎰忎汉鎵嶆彁渚涘墠鐬绘�ф礊瀵�銆�
涓�銆佺敘(ch菐n)妤�(y猫)姒傛硜锛氱鎶�璩﹁兘涓嬬殑鍓�(chu脿ng)鎰忔柊鐢熸厠(t脿i)
2025骞�锛屾繁鍦虫枃鍖栧壍(chu脿ng)鎰忚ō(sh猫)瑷�(j矛)鐢�(ch菐n)妤�(y猫)鍛堢従(xi脿n)鍑轰互涓嬬櫦(f膩)灞曟厠(t脿i)鍕�(sh矛)锛�
1. 鎶�琛�(sh霉)椹�(q奴)鍕�(d貌ng)鍓�(chu脿ng)鎰忛潻鏂�
• AIGC娣卞害鎳�(y墨ng)鐢�锛�AI鐢熸垚鍏�(n猫i)瀹瑰凡鎴愮偤鍓�(chu脿ng)鎰忚ō(sh猫)瑷�(j矛)鐨勯噸瑕佽紨鍔╁伐鍏�锛岄噸濉戝壍(chu脿ng)浣滄祦绋�
• 铏涙摤瑷�(sh猫)瑷�(j矛)宕涜捣锛�AR/VR銆佸厓瀹囧畽鎶�琛�(sh霉)鎳�(y墨ng)鐢ㄤ簬瑷�(sh猫)瑷�(j矛)闋�(l菒ng)鍩�锛屽壍(chu脿ng)閫犳矇娴稿紡楂旈(y脿n)
• 鏁�(sh霉)瀛楀鐢熻ō(sh猫)瑷�(j矛)锛氭暩(sh霉)瀛楀鐢熸妧琛�(sh霉)鎳�(y墨ng)鐢ㄤ簬鐢�(ch菐n)鍝併�佺┖闁撹垏鍩庡競瑷�(sh猫)瑷�(j矛)锛屽(sh铆)鐝�(xi脿n)铏涘(sh铆)铻嶅悎
• 鏅鸿兘鍖栬ō(sh猫)瑷�(j矛)宸ュ叿锛�AI杓斿姪瑷�(sh猫)瑷�(j矛)宸ュ叿鏅強锛屾彁鍗囪ō(sh猫)瑷�(j矛)鏁堢巼鑸囩簿婧�(zh菙n)搴�
2. 鐢�(ch菐n)妤�(y猫)閭婄晫铻嶅悎
• 鏂囧壍(chu脿ng)鑸囩鎶�铻嶅悎锛氱鎶�鍏冪礌铻嶅叆鏂囧壍(chu脿ng)鐢�(ch菐n)鍝�锛岀鎶�鎰熸垚鐐洪噸瑕佽ō(sh猫)瑷�(j矛)瑾�(y菙)瑷�
• 璺ㄧ晫瑷�(sh猫)瑷�(j矛)鑸堣捣锛氳ō(sh猫)瑷�(j矛)銆佽棟琛�(sh霉)銆佺鎶�銆佸晢妤�(y猫)绛夊闋�(l菒ng)鍩熶氦鍙夎瀺鍚堬紝鍓�(chu脿ng)閫犳柊妤�(y猫)鎱�(t脿i)
• 楂旈(y脿n)缍�(j墨ng)婵�(j矛)涓诲皫(d菐o)锛氬緸鐢�(ch菐n)鍝佽ō(sh猫)瑷�(j矛)鍚戦珨椹�(y脿n)瑷�(sh猫)瑷�(j矛)寤朵几锛岀敤鎴堕珨椹�(y脿n)鎴愮偤鏍稿績鍍�(ji脿)鍊�
• IP鍏ㄧ敘(ch菐n)妤�(y猫)閺堥枊(k膩i)鐧�(f膩)锛氭枃鍓�(chu脿ng)IP寰炶ō(sh猫)瑷�(j矛)鍚戝収(n猫i)瀹�銆佺敘(ch菐n)鍝�銆侀珨椹�(y脿n)绛夊叏鐢�(ch菐n)妤�(y猫)閺堝欢浼�
3. 娑堣不(f猫i)闇�姹傚崌绱�(j铆)
• 鍊�(g猫)鎬у寲瀹氬埗闇�姹�锛氭秷璨�(f猫i)鑰呭皪(du矛)鍊�(g猫)鎬у寲銆佸畾鍒跺寲鏂囧壍(chu脿ng)鐢�(ch菐n)鍝侀渶姹傚闀�(zh菐ng)
• 鏂囧寲瑾�(r猫n)鍚屽挤(qi谩ng)鍖�锛氬叿鏈夋湰鍦熸枃鍖栫壒鑹茬殑瑷�(sh猫)瑷�(j矛)鍙楀埌甯傚牬(ch菐ng)闈掔潪
• 鍙寔绾�(x霉)瑷�(sh猫)瑷�(j矛)鐞嗗康锛氱挵(hu谩n)淇�銆佸彲鎸佺簩(x霉)瑷�(sh猫)瑷�(j矛)鐞嗗康娣卞叆浜哄績锛屾垚鐐烘秷璨�(f猫i)姹虹瓥鍥犵礌
• 鎯呮劅鍍�(ji脿)鍊奸噸瑕�锛氭枃鍓�(chu脿ng)鐢�(ch菐n)鍝佺殑鎯呮劅閫ｆ帴鑸囨枃鍖栧児(ji脿)鍊艰閲嶆柊瑾�(r猫n)璀�(sh铆)
浜�銆侀珮绔汉鎵嶅児(ji脿)鍊艰⿻(p铆ng)浼帮細澶氱董搴︾殑鍍�(ji脿)鍊奸噸妲�(g貌u)
1. 浜烘墠鍍�(ji脿)鍊艰⿻(p铆ng)浼版ā鍨�
灏氳尝閬�(d谩)鐛甸牠鍩轰簬2025骞村競鍫�(ch菐ng)鏁�(sh霉)鎿�(j霉)锛屾(g貌u)寤轰簡鏂囧寲鍓�(chu脿ng)鎰忚ō(sh猫)瑷�(j矛)鐢�(ch菐n)妤�(y猫)楂樼浜烘墠鍍�(ji脿)鍊艰⿻(p铆ng)浼版ā鍨嬶細
鏍稿績鍍�(ji脿)鍊肩董搴︼細
• 鍓�(chu脿ng)鎰忚兘鍔�锛氬師鍓�(chu脿ng)鎬ф�濈董銆佽棟琛�(sh霉)琛ㄧ従(xi脿n)鍔�銆佽ō(sh猫)瑷�(j矛)瑾�(y菙)瑷�鎺屾彙搴�
• 鎶�琛�(sh霉)鎳�(y墨ng)鐢�锛氭暩(sh霉)瀛楀伐鍏锋帉鎻＄▼搴︺�佹柊鎶�琛�(sh霉)鎳�(y墨ng)鐢ㄨ兘鍔�
• 鍟嗘キ(y猫)杞�(zhu菐n)鍖�锛氬皣鍓�(chu脿ng)鎰忚綁(zhu菐n)鍖栫偤鍟嗘キ(y猫)鍍�(ji脿)鍊肩殑鑳藉姏
• 鏂囧寲鐞嗚В锛氬皪(du矛)鏂囧寲鍏�(n猫i)娑电殑娣卞害鐞嗚В鑸囪〃閬�(d谩)鑳藉姏
• 鍦�(gu贸)闅涜閲�锛氳法鏂囧寲浜ゆ祦鑳藉姏鑸囧湅(gu贸)闅涜ō(sh猫)瑷�(j矛)瓒ㄥ嫝(sh矛)鎶婃彙
鍔犲垎鍍�(ji脿)鍊肩董搴︼細
• 璺ㄧ晫鏁村悎锛氳瀺鍚堝闋�(l菒ng)鍩熺煡璀�(sh铆)鐨勮兘鍔�
• 鍦�(tu谩n)闅�(du矛)闋�(l菒ng)灏�(d菐o)锛氬壍(chu脿ng)鎰忓湗(tu谩n)闅�(du矛)绠＄悊鑸囧崝(xi茅)浣滆兘鍔�
• 鍝佺墝鎰忚瓨(sh铆)锛氬搧鐗屽児(ji脿)鍊肩悊瑙ｈ垏濉戦�犺兘鍔�
• 绀炬渻(hu矛)褰遍熆锛氳ō(sh猫)瑷�(j矛)浣滃搧鐨勭ぞ鏈�(hu矛)褰遍熆鍔涜垏鏂囧寲鍌虫挱鍍�(ji脿)鍊�
2. 鏍稿績宕椾綅鍍�(ji脿)鍊煎垎鏋�
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宕椾綅椤炲垾
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鍍�(ji脿)鍊兼寚鏁�(sh霉)
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鏍稿績鍍�(ji脿)鍊艰并鐛�(xi脿n)
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甯傚牬(ch菐ng)绋�缂烘��
|
钖叕鍗�(q奴)闁�(骞磋柂)
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AI鍓�(chu脿ng)鎰忕附鐩�(ji膩n)
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鈽呪槄鈽呪槄鈽�
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铻嶅悎AI鎶�琛�(sh霉)鑸囧壍(chu脿ng)鎰忚ō(sh猫)瑷�(j矛)
|
妤甸珮
|
80-150钀�(w脿n)
|
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楂旈(y脿n)瑷�(sh猫)瑷�(j矛)绺界洠(ji膩n)
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鈽呪槄鈽呪槄鈽�
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鐢ㄦ埗楂旈(y脿n)鑸囧晢妤�(y猫)鍍�(ji脿)鍊艰綁(zhu菐n)鍖�
|
楂�
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70-130钀�(w脿n)
|
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鏂囧寲IP涓荤悊浜�
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鈽呪槄鈽呪槄
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鏂囧寲IP鍍�(ji脿)鍊兼寲鎺樿垏闁�(k膩i)鐧�(f膩)
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楂�
|
60-110钀�(w脿n)
|
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鏁�(sh霉)瀛楃┖闁撹ō(sh猫)瑷�(j矛)甯�
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鈽呪槄鈽呪槄鈽�
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铏涙摤绌洪枔鑸囨矇娴稿紡楂旈(y脿n)鍓�(chu脿ng)閫�
|
妤甸珮
|
55-120钀�(w脿n)
|
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鍙寔绾�(x霉)瑷�(sh猫)瑷�(j矛)灏堝
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鈽呪槄鈽呪槄
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鐠�(hu谩n)淇濈悊蹇佃垏鍟嗘キ(y猫)鍍�(ji脿)鍊肩祼(ji茅)鍚�
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涓珮
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50-90钀�(w脿n)
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3. 浜烘墠鍍�(ji脿)鍊艰畩鍖栬定鍕�(sh矛)
• 鎶�琛�(sh霉)璩﹁兘鍓�(chu脿ng)鎰忓児(ji脿)鍊兼彁鍗�锛氭帉鎻�AI銆�AR/VR绛夋妧琛�(sh霉)鐨勫壍(chu脿ng)鎰忎汉鎵嶅児(ji脿)鍊奸’钁楁彁鍗�
• 璺ㄧ晫铻嶅悎鑳藉姏婧㈠児(ji脿)锛氬吋鍏疯ō(sh猫)瑷�(j矛)銆佺鎶�銆佸晢妤�(y猫)绛夊闋�(l菒ng)鍩熻儗鏅殑寰�(f霉)鍚堝瀷浜烘墠婧㈠児(ji脿)鏄庨’
• 鏂囧寲娣卞害鍙楅噸瑕�锛氬叿鏈夋繁鍘氭枃鍖栫悊瑙ｈ垏琛ㄩ仈(d谩)鑳藉姏鐨勫壍(chu脿ng)鎰忎汉鎵嶅児(ji脿)鍊艰閲嶆柊瑾�(r猫n)璀�(sh铆)
• 鍦�(gu贸)闅涜閲庤垏鏈湡骞宠 锛氬叿鍌欏湅(gu贸)闅涜閲庡張鑳芥墡鏍规湰鍦熸枃鍖栫殑鍓�(chu脿ng)鎰忎汉鎵嶇█缂烘�у鍔�
涓夈�佽柂閰鍒╅珨绯伙細鍍�(ji脿)鍊兼縺鍕�(l矛)鑸囧鍏冨洖鍫�(b脿o)
1. 2025骞磋柂閰按骞宠畩鍖�
• 鏁撮珨婕插箙锛氭枃鍖栧壍(chu脿ng)鎰忚ō(sh猫)瑷�(j矛)鐢�(ch菐n)妤�(y猫)钖叕婕插箙闋�(y霉)瑷�(j矛)鐐�12%-18%锛岄珮浜庡钩鍧囨按骞�
• 鎶�琛�(sh霉)椤炲壍(chu脿ng)鎰忓礂浣�锛�AI瑷�(sh猫)瑷�(j矛)銆佹暩(sh霉)瀛楃┖闁撹ō(sh猫)瑷�(j矛)绛夊礂浣嶈柂閰疾骞呮渶楂�锛屽彲閬�(d谩)20%-25%
• 璺ㄧ晫绠＄悊宕椾綅锛氬吋鍏峰壍(chu脿ng)鎰忚垏绠＄悊鑳藉姏鐨勫京(f霉)鍚堝瀷绠＄悊浜烘墠婧㈠児(ji脿)鏄庨’
• 鑷敱鑱锋キ(y猫)鑰�锛氳硣娣卞壍(chu脿ng)鎰忚嚜鐢辫伔妤�(y猫)鑰呴爡(xi脿ng)鐩�?j墨)r(ji脿)鍊煎ぇ骞呮彁鍗�锛屾棩閰彲閬�(d谩)3000-8000鍏�
2. 鍍�(ji脿)鍊艰柂閰祼(ji茅)妲�(g貌u)
• 鍩烘湰宸ヨ硣鍗犳瘮涓嬮檷锛氬熀鏈伐璩囧湪绺芥敹鍏ヤ腑鍗犳瘮闄嶈嚦50%-60%
• 闋�(xi脿ng)鐩�?j墨)r(ji脿)鍊兼彁鎴愬鍔�锛氬熀浜庨爡(xi脿ng)鐩晢妤�(y猫)鍍�(ji脿)鍊肩殑鎻愭垚姣斾緥鎻愰珮
• 闀�(zh菐ng)鏈熸縺鍕�(l矛)鏅強锛�IP鍒嗘垚銆佽偂娆�(qu谩n)婵�鍕�(l矛)绛夐暦(zh菐ng)鏈熸縺鍕�(l矛)鏂瑰紡鎳�(y墨ng)鐢ㄥ唬娉�
• 鐗堟瑠(qu谩n)鏀跺叆澶氬厓鍖�锛氬壍(chu脿ng)鎰忎綔鍝佺増娆�(qu谩n)鎺堟瑠(qu谩n)銆佽鐢熼枊(k膩i)鐧�(f膩)绛夋敹鍏ユ笭閬撳妯ｅ寲
3. 闈炶波骞ｅ児(ji脿)鍊煎洖鍫�(b脿o)
• 鍓�(chu脿ng)浣滆嚜涓绘瑠(qu谩n)锛氭彁渚涘壍(chu脿ng)鎰忚〃閬�(d谩)鑸囨帰绱㈢殑绌洪枔鑸囪嚜鐢卞害
• 鍝佺墝褰遍熆鍔�锛氬弮鑸囩煡鍚嶉爡(xi脿ng)鐩垏鍝佺墝鍚堜綔锛屾彁鍗囧��(g猫)浜哄搧鐗屽児(ji脿)鍊�
• 瀛�(xu茅)缈�(x铆)鎴愰暦(zh菐ng)姗�(j墨)鏈�(hu矛)锛氭帴瑙稿墠娌挎妧琛�(sh霉)鑸囧壍(chu脿ng)鎰忕悊蹇�锛屾寔绾�(x霉)鑳藉姏鎻愬崌
• 绀炬渻(hu矛)褰遍熆鍔�锛氶�氶亷(gu貌)瑷�(sh猫)瑷�(j矛)浣滃搧鍌抽仦鏂囧寲鍍�(ji脿)鍊艰垏绀炬渻(hu矛)鐞嗗康
4. 鍓�(chu脿ng)鏂扮鍒╂ā寮�
• 鍓�(chu脿ng)浣滆硣婧愭敮鎸�锛氭彁渚涘厛閫�(j矛n)鐨勫壍(chu脿ng)浣滃伐鍏�銆佽ō(sh猫)鍌欒垏绌洪枔
• 鏂囧寲浜ゆ祦姗�(j墨)鏈�(hu矛)锛氬弮鑸囧湅(gu贸)闅涘睍瑕姐�佹枃鍖栦氦娴佺瓑娲诲嫊(d貌ng)
• 浣滃搧灞曠ず骞宠嚭(t谩i)锛氬缓绔嬪収(n猫i)閮ㄨ垏澶栭儴浣滃搧灞曠ず鑸囨帹寤ｆ笭閬�
• 鍓�(chu脿ng)浣滄檪(sh铆)闁撲繚闅�锛氫繚闅滄湁鍏呰冻鏅�(sh铆)闁撻��(j矛n)琛屽壍(chu脿ng)鎰忔帰绱㈣垏瀵�(sh铆)椹�(y脿n)
鍥�銆佷汉鎵嶆祦鍕�(d貌ng)瓒ㄥ嫝(sh矛)锛氬児(ji脿)鍊奸﹨(q奴)鍕�(d貌ng)鑸囪法鐣屾祦鍕�(d貌ng)
1. 娴佸嫊(d貌ng)鏂瑰悜鐗瑰緛
• 绉戞妧浼佹キ(y猫)鍚戞枃鍓�(chu脿ng)闋�(l菒ng)鍩熸徊閫�锛氫簰鑱�(li谩n)缍�(w菐ng)銆佺鎶�浼佹キ(y猫)鍓�(chu脿ng)鎰忎汉鎵嶅悜鏂囧壍(chu脿ng)瑷�(sh猫)瑷�(j矛)鍏徃娴佸嫊(d貌ng)
• 涓�绶氬煄甯傚悜娣卞湷闆嗚仛锛氬寳浜�銆佷笂娴风瓑鍦扮殑鍓�(chu脿ng)鎰忛珮绔汉鎵嶅悜娣卞湷娴佸嫊(d貌ng)鏄庨’
• 鍦�(gu贸)闅涗汉鎵嶅洖娴�锛氬叿鏈夋捣澶栬ō(sh猫)瑷�(j矛)鑳屾櫙鐨勯珮绔汉鎵嶅洖鍦�(gu贸)鐧�(f膩)灞曟瘮渚嬫彁鍗�
• 鍌崇当(t菕ng)瑷�(sh猫)瑷�(j矛)鍚戞暩(sh霉)瀛楄ō(sh猫)瑷�(j矛)杞�(zhu菐n)鍨�锛氬钩闈�銆佺敘(ch菐n)鍝佺瓑鍌崇当(t菕ng)瑷�(sh猫)瑷�(j矛)闋�(l菒ng)鍩熶汉鎵嶅悜鏁�(sh霉)瀛楄ō(sh猫)瑷�(j矛)闋�(l菒ng)鍩熻綁(zhu菐n)绉�
2. 鍍�(ji脿)鍊兼祦鍕�(d貌ng)椹�(q奴)鍕�(d貌ng)鍥犵礌
• 鍓�(chu脿ng)浣滅挵(hu谩n)澧冭垏姗�(j墨)鏈�(hu矛)锛氭繁鍦抽枊(k膩i)鏀惧寘瀹圭殑鍓�(chu脿ng)鎰忕敓鎱�(t脿i)鎻愪緵鏇村鍓�(chu脿ng)浣滃彲鑳芥��
• 鎶�琛�(sh霉)璩囨簮鍎�(y艒u)鍕�(sh矛)锛氭繁鍦冲畬鍠勭殑绉戞妧鐢�(ch菐n)妤�(y猫)閺堢偤鍓�(chu脿ng)鎰忚ō(sh猫)瑷�(j矛)鎻愪緵鎶�琛�(sh霉)鏀寔
• 鐢�(ch菐n)妤�(y猫)铻嶅悎鐧�(f膩)灞�锛氭枃鍓�(chu脿ng)鑸囩鎶�銆佸晢妤�(y猫)铻嶅悎鍓�(chu脿ng)閫犳洿澶氬児(ji脿)鍊煎(sh铆)鐝�(xi脿n)姗�(j墨)鏈�(hu矛)
• 钖叕鑸囧洖鍫�(b脿o)楂旂郴锛氭洿鍔犲鍏冪殑鍍�(ji脿)鍊煎洖鍫�(b脿o)姗�(j墨)鍒舵彁楂樹汉鎵嶅惛寮曞姏
3. 浜烘墠娴佸嫊(d貌ng)鎸戞埌(zh脿n)
• 鍓�(chu脿ng)鎰忎汉鎵嶇(j矛ng)鐖�(zh膿ng)鍔犲妵锛氶牠閮ㄨō(sh猫)瑷�(j矛)姗�(j墨)妲�(g貌u)鑸囩鎶�鍏徃灏�(du矛)闋傚皷鍓�(chu脿ng)鎰忎汉鎵嶇殑鐖�(zh膿ng)濂櫧鐔卞寲
• 鎶�鑳芥洿鏂板鍔涘ぇ锛氭柊鎶�琛�(sh霉)銆佹柊宸ュ叿杩唬鍔犻��锛屽壍(chu脿ng)鎰忎汉鎵嶉渶鎸佺簩(x霉)瀛�(xu茅)缈�(x铆)
• 鍍�(ji脿)鍊艰獚(r猫n)鐭ュ樊鐣�锛氬壍(chu脿ng)鎰忓児(ji脿)鍊艰⿻(p铆ng)浼版(bi膩o)婧�(zh菙n)涓嶇当(t菕ng)涓�锛屽皫(d菐o)鑷存祦鍕�(d貌ng)鎽╂摝
• 鍦板煙鏂囧寲閬╂噳(y墨ng)锛氳法鍦板煙娴佸嫊(d貌ng)闈㈣嚚鏂囧寲宸暟鑸囬仼鎳�(y墨ng)鎸戞埌(zh脿n)
浜�銆佷紒妤�(y猫)浜烘墠鎴�(zh脿n)鐣ュ缓璀�
1. 妲�(g貌u)寤哄児(ji脿)鍊煎皫(d菐o)鍚戠殑浜烘墠楂旂郴
• 鍍�(ji脿)鍊艰⿻(p铆ng)浼版(j墨)鍒�锛氬缓绔嬬瀛�(xu茅)鐨勪汉鎵嶅児(ji脿)鍊艰⿻(p铆ng)浼伴珨绯�锛岀簿婧�(zh菙n)璀�(sh铆)鍒ラ珮鍍�(ji脿)鍊间汉鎵�
• 宸暟鍖栨縺鍕�(l矛)锛氬熀浜庝汉鎵嶅児(ji脿)鍊艰并鐛�(xi脿n)瑷�(sh猫)瑷�(j矛)宸暟鍖栨縺鍕�(l矛)鏂规
• 鍍�(ji脿)鍊煎壍(chu脿ng)閫犲钩鑷�(t谩i)锛氭(g貌u)寤烘敮鎸佸壍(chu脿ng)鎰忓児(ji脿)鍊煎(sh铆)鐝�(xi脿n)鐨勫伐浣滃钩鑷�(t谩i)鑸囩挵(hu谩n)澧�
• 鍍�(ji脿)鍊煎垎浜(j墨)鍒�锛氬缓绔嬪壍(chu脿ng)鎰忓児(ji脿)鍊煎垎浜(j墨)鍒�锛岃畵浜烘墠鍒嗕韩鍓�(chu脿ng)浣滄垚鏋滃児(ji脿)鍊�
2. 浜烘墠鍚稿紩鑸囦繚鐣欑瓥鐣�
• 鍝佺墝鏂囧寲寤鸿ō(sh猫)锛氭墦閫犲叿鏈夊惛寮曞姏鐨勫壍(chu脿ng)鎰忎紒妤�(y猫)鏂囧寲鑸囧伐浣滄皼鍦�
• 鍓�(chu脿ng)浣滆嚜鐢卞害淇濋殰锛氬湪鍚堢悊鑼冨湇鍏�(n猫i)淇濋殰鍓�(chu脿ng)鎰忎汉鍝＄殑鍓�(chu脿ng)浣滆嚜涓绘瑠(qu谩n)
• 鑱锋キ(y猫)鐧�(f膩)灞曢�氶亾锛氬缓绔嬪皥妤�(y猫)鑸囩鐞嗛洐閫氶亾鐧�(f膩)灞曡矾寰�锛屾豢瓒充笉鍚屼汉鎵嶉渶姹�
• 鍊�(g猫)鎬у寲绂忓埄瑷�(sh猫)瑷�(j矛)锛氶嚌灏�(du矛)涓嶅悓鍓�(chu脿ng)鎰忎汉鎵嶇壒榛�(di菐n)瑷�(sh猫)瑷�(j矛)鍊�(g猫)鎬у寲绂忓埄鏂规
3. 浜烘墠鍍�(ji脿)鍊兼彁鍗囩瓥鐣�
• 璺ㄧ晫鑳藉姏鍩归(y菐ng)锛氭彁渚涜法鐣屽(xu茅)缈�(x铆)姗�(j墨)鏈�(hu矛)锛屽煿椁�(y菐ng)鍓�(chu脿ng)鎰忎汉鎵嶇殑澶氬厓鑳藉姏
• 鎶�琛�(sh霉)宸ュ叿鏇存柊锛氬畾鏈熸洿鏂板壍(chu脿ng)鎰忓伐鍏疯垏鎶�琛�(sh霉)锛屼繚鎸佸壍(chu脿ng)浣滃墠娌挎��
• 鍦�(gu贸)闅涜閲庢嫇灞�锛氭彁渚涘湅(gu贸)闅涗氦娴佽垏瀛�(xu茅)缈�(x铆)姗�(j墨)鏈�(hu矛)锛屾嫇灞曞叏鐞冨壍(chu脿ng)鎰忚閲�
• 鏂囧寲娣卞害鎸栨帢锛氭敮鎸佸壍(chu脿ng)鎰忎汉鎵嶆繁鍏ユ寲鎺樻枃鍖栧収(n猫i)娑�锛屾彁鍗囦綔鍝佹繁搴�
鍏�銆佸緸妤�(y猫)鑰呰伔妤�(y猫)鐧�(f膩)灞曞缓璀�
1. 鑳藉姏鎻愬崌鏂瑰悜
• 鎶�琛�(sh霉)宸ュ叿鎺屾彙锛氫富鍕�(d貌ng)瀛�(xu茅)缈�(x铆)AI瑷�(sh猫)瑷�(j矛)宸ュ叿銆�AR/VR鍓�(chu脿ng)浣滃钩鑷�(t谩i)绛夋柊鎶�琛�(sh霉)
• 璺ㄧ晫鐭ヨ瓨(sh铆)绌嶇疮锛氫簡瑙ｇ鎶�銆佸晢妤�(y猫)銆佹枃鍖栫瓑鐩搁棞(gu膩n)闋�(l菒ng)鍩熺煡璀�(sh铆)
• 鏂囧寲娣卞害鎸栨帢锛氭繁鍏ョ悊瑙ｆ枃鍖栧収(n猫i)娑�锛屾彁鍗囦綔鍝佺殑娣卞害鑸囩崹(d煤)鐗规��
• 鍦�(gu贸)闅涜閲庢嫇灞�锛氶棞(gu膩n)娉ㄥ叏鐞冭ō(sh猫)瑷�(j矛)瓒ㄥ嫝(sh矛)锛屽(xu茅)缈�(x铆)鍦�(gu贸)闅涘劒(y艒u)绉�妗堜緥
2. 鍍�(ji脿)鍊煎(sh铆)鐝�(xi脿n)绛栫暐
• 鍊�(g猫)浜哄搧鐗屽缓瑷�(sh猫)锛氶�氶亷(gu貌)浣滃搧灞曠ず銆佽妤�(y猫)鍒嗕韩绛夊缓绔嬪��(g猫)浜哄搧鐗屽奖闊垮姏
• 浣滃搧鍍�(ji脿)鍊兼寲鎺�锛氱郴绲�(t菕ng)姊崇悊鑸囨彁鍗囧��(g猫)浜轰綔鍝佸韩(k霉)锛岀獊鍑烘牳蹇冨児(ji脿)鍊�
• 澶氬厓鍖栧児(ji脿)鍊兼笭閬�锛氭嫇灞曞壍(chu脿ng)浣溿�佹巿娆�(qu谩n)銆佹暀鑲茬瓑澶氶噸鍍�(ji脿)鍊煎(sh铆)鐝�(xi脿n)娓犻亾
• 绀炬渻(hu矛)鍍�(ji脿)鍊煎壍(chu脿ng)閫�锛氬皣鍊�(g猫)浜哄壍(chu脿ng)浣滆垏绀炬渻(hu矛)鍍�(ji脿)鍊�銆佹枃鍖栧偝鎵跨浉绲�(ji茅)鍚�
3. 鑱锋キ(y猫)鐧�(f膩)灞曟柊璺緫
• 鍓�(chu脿ng)鎰忕鎶�灏堝锛氬皥娉ㄦ妧琛�(sh霉)鑸囧壍(chu脿ng)鎰忚瀺鍚堢殑楂樼瑷�(sh猫)瑷�(j矛)灏堝
• 鏂囧寲IP鍓�(chu脿ng)閫犺��锛氬緸鍓�(chu脿ng)鎰忚ō(sh猫)瑷�(j矛)鍚�IP鍏ㄧ敘(ch菐n)妤�(y猫)閺堢櫦(f膩)灞�
• 鍓�(chu脿ng)鎰忔暀鑲茶��锛氳綁(zhu菐n)鍚戝壍(chu脿ng)鎰忔暀鑲诧紝鍩归(y菐ng)鏂颁竴浠ｅ壍(chu脿ng)鎰忎汉鎵�
• 鐛�(d煤)绔嬪壍(chu脿ng)鎰忓伐浣滃锛氱⿳绱硣婧愬悗鎴愮珛鐛�(d煤)绔嬪壍(chu脿ng)鎰忓伐浣滃鎴栦簨鍕�(w霉)鎵�
涓�銆佹湭渚�(l谩i)灞曟湜锛氱鎶�鑸囧壍(chu脿ng)鎰忕殑娣卞害铻嶅悎
灏氳尝閬�(d谩)鐛甸牠闋�(y霉)娓�(c猫)锛屾繁鍦虫枃鍖栧壍(chu脿ng)鎰忚ō(sh猫)瑷�(j矛)鐢�(ch菐n)妤�(y猫)鏈締(l谩i)灏囧憟鐝�(xi脿n)浠ヤ笅鐧�(f膩)灞曡定鍕�(sh矛)锛�
• AI鍏ㄩ潰璩﹁兘锛�AI鎶�琛�(sh霉)鍏ㄩ潰铻嶅叆鍓�(chu脿ng)鎰忚ō(sh猫)瑷�(j矛)鍏ㄦ祦绋�锛岄噸濉戝壍(chu脿ng)浣滄柟寮忚垏鍍�(ji脿)鍊奸張
• 铏涙摤瑷�(sh猫)瑷�(j矛)鏅強锛氳櫅鎿ō(sh猫)瑷�(j矛)鎴愮偤涓绘祦锛岀墿鐞嗕笘鐣岃垏铏涙摤涓栫晫瑷�(sh猫)瑷�(j矛)閭婄晫妯＄硦
• 楂旈(y脿n)缍�(j墨ng)婵�(j矛)涓诲皫(d菐o)锛氬緸鐢�(ch菐n)鍝佽ō(sh猫)瑷�(j矛)鍚戦珨椹�(y脿n)瑷�(sh猫)瑷�(j矛)寤朵几锛岀敤鎴堕珨椹�(y脿n)鎴愮偤鏍稿績绔�(j矛ng)鐖�(zh膿ng)鍔�
• 鏂囧寲鍍�(ji脿)鍊奸噸浼�锛氬叿鏈夋枃鍖栨繁搴﹁垏鐛�(d煤)鐗瑰児(ji脿)鍊肩殑瑷�(sh猫)瑷�(j矛)鍙楀埌甯傚牬(ch菐ng)閲嶆柊閲嶈
• 鍓�(chu脿ng)鎰忔皯涓诲寲鑸囩簿鑻卞寲骞跺瓨锛氬壍(chu脿ng)鎰忓伐鍏峰钩姘戝寲鍚屾檪(sh铆)锛岄爞灏栧壍(chu脿ng)鎰忎汉鎵嶅児(ji脿)鍊兼洿鍔犲嚫椤�
绺界祼(ji茅)
2025骞�锛屾繁鍦虫枃鍖栧壍(chu脿ng)鎰忚ō(sh猫)瑷�(j矛)鐢�(ch菐n)妤�(y猫)姝ｇ珯鍦ㄧ鎶�鑸囧壍(chu脿ng)鎰忚瀺鍚堢殑闂�(gu膩n)閸电瘈(ji茅)榛�(di菐n)銆傞珮绔壍(chu脿ng)鎰忎汉鎵嶇殑鍍�(ji脿)鍊间笉鍍呴珨鐝�(xi脿n)鍦ㄥ壍(chu脿ng)浣滆兘鍔涗笂锛屾洿楂旂従(xi脿n)鍦ㄦ妧琛�(sh霉)鎳�(y墨ng)鐢�銆佸晢妤�(y猫)杞�(zhu菐n)鍖�銆佹枃鍖栫悊瑙ｈ垏鍦�(gu贸)闅涜閲庣瓑澶氱董搴︾殑缍滃悎鍍�(ji脿)鍊间笂銆備紒妤�(y猫)闇�瑕佹(g貌u)寤烘洿鍔犻枊(k膩i)鏀�銆佸寘瀹圭殑浜烘墠鍍�(ji脿)鍊奸珨绯伙紝鑰屽壍(chu脿ng)鎰忎汉鎵嶅墖闇�瑕佷笉鏂锋彁鍗囩稖鍚堣兘鍔�锛屾搧鎶辨妧琛�(sh霉)璁婇潻锛屽湪鍓�(chu脿ng)閫犲晢妤�(y猫)鍍�(ji脿)鍊肩殑鍚屾檪(sh铆)瀵�(sh铆)鐝�(xi脿n)鏂囧寲鍍�(ji脿)鍊艰垏鍊�(g猫)浜哄児(ji脿)鍊笺��
灏氳尝閬�(d谩)鐛甸牠灏囨寔绾�(x霉)闂�(gu膩n)娉ㄦ繁鍦虫枃鍖栧壍(chu脿ng)鎰忚ō(sh猫)瑷�(j矛)鐢�(ch菐n)妤�(y猫)浜烘墠鍕�(d貌ng)鎱�(t脿i)锛岀偤浼佹キ(y猫)鎻愪緵绮炬簴(zh菙n)鐨勪汉鎵嶈В姹烘柟妗�锛屽姪鍔涘壍(chu脿ng)鎰忕敘(ch菐n)妤�(y猫)鐨勫壍(chu脿ng)鏂拌垏鐧�(f膩)灞曪紝鍏卞悓鎺ㄥ嫊(d貌ng)娣卞湷寤鸿ō(sh猫)鎴愮偤鍏ㄧ悆鏂囧寲鍓�(chu脿ng)鎰忚ō(sh猫)瑷�(j矛)鐨勯珮鍦�銆�