2025骞存繁鍦虫父鎴茶垏浜掑嫊濞涙▊鐢�(ch菐n)妤�(y猫)浜烘墠钖叕鐮旂┒
鐧�(f膩)甯冩檪闁擄細2025-10-29
娣卞湷浣滅偤涓湅绉戞妧鍓�(chu脿ng)鏂扮殑鍓嶆部闄ｅ湴锛屾父鎴茶垏浜掑嫊濞涙▊鐢�(ch菐n)妤�(y猫)姝ｈ繋渚嗗墠鎵�鏈湁鐨勭櫦(f膩)灞曟(j墨)閬囥�傜劧鑰�锛岀敘(ch菐n)妤�(y猫)鐨勯珮閫熸摯(ku貌)寮典篃甯朵締浜嗘縺鐑堢殑浜烘墠绔剁埈锛岃柂閰祼(ji茅)妲�(g貌u)鎸佺簩(x霉)鍎�(y艒u)鍖栧崌绱�銆傚皻璩㈤仈(d谩)鐛甸牠鍩轰簬2025骞寸涓�瀛ｅ害娣卞湷甯傚牬瑾�(di脿o)鐮旀暩(sh霉)鎿�(j霉)锛屾繁鍏ュ垎鏋愭父鎴茶垏浜掑嫊濞涙▊鐢�(ch菐n)妤�(y猫)浜烘墠钖叕瓒ㄥ嫝锛岀偤浼佹キ(y猫)HR鑸囨眰鑱疯�呮彁渚涘弮鑰�銆�
涓�銆佹繁鍦虫父鎴茶垏浜掑嫊濞涙▊鐢�(ch菐n)妤�(y猫)姒傛硜
2025骞�锛屾繁鍦虫父鎴茶垏浜掑嫊濞涙▊鐢�(ch菐n)妤�(y猫)绻肩簩(x霉)淇濇寔寮�(qi谩ng)鍕佸闀峰嫝闋�锛屽憟鐝�(xi脿n)鍑轰互涓嬬壒榛烇細
• 鎶�琛�(sh霉)椹�(q奴)鍕曞壍(chu脿ng)鏂�锛�AIGC銆�VR/AR銆佸厓瀹囧畽绛夋妧琛�(sh霉)鎳�(y墨ng)鐢ㄦ繁鍏ワ紝鎺ㄥ嫊娓告埐鐜╂硶鑸囬珨椹楅潻鏂�
• 璺ㄧ晫铻嶅悎鍔犻��锛氭父鎴茶垏褰辫銆佹暀鑲�銆侀啱(y墨)鐧傜瓑闋�(l菒ng)鍩熻法鐣屽悎浣滃澶�
• 鍑烘捣鎴�(zh脿n)鐣ユ繁鍖�锛氳秺渚嗚秺澶氱殑娣卞湷娓告埐浼佹キ(y猫)甯冨眬鍏ㄧ悆甯傚牬锛屽皪鍦嬮殯鍖栦汉鎵嶉渶姹傚鍔�
• 鏀跨瓥鐠�(hu谩n)澧冨劒(y艒u)鍖�锛氭繁鍦冲競鏀垮簻鎸佺簩(x霉)鍑鸿嚭鏀跨瓥鏀寔?j菒n)?sh霉)瀛楀壍(chu脿ng)鎰忕敘(ch菐n)妤�(y猫)鐧�(f膩)灞�锛岀敘(ch菐n)妤�(y猫)闆嗚仛鏁堟噳(y墨ng)鏄庨’
浜�銆�2025骞存繁鍦虫父鎴茶垏浜掑嫊濞涙▊鐢�(ch菐n)妤�(y猫)钖叕姘村钩鍒嗘瀽
1. 鏍稿績宕椾綅钖叕鍗�(q奴)闁�
鏍规摎(j霉)灏氳尝閬�(d谩)鐛甸牠瑾�(di脿o)鐮旀暩(sh霉)鎿�(j霉)锛�2025骞存繁鍦虫父鎴茶垏浜掑嫊濞涙▊鐢�(ch菐n)妤�(y猫)鏍稿績宕椾綅钖叕鍗�(q奴)闁撳涓嬶細
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宕椾綅椤炲垾
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鍒濈礆(0-3骞�)
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涓礆(3-5骞�)
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楂樼礆(5-8骞�)
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灏堝/绠＄悊(8骞翠互涓�)
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娓告埐闁嬬櫦(f膩)宸ョ▼甯�
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18-25钀�
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25-35钀�
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35-50钀�
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50-80钀�
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绛栧妰
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20-28钀�
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28-40钀�
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40-60钀�
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60-100钀�
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缇庤(sh霉)
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16-24钀�
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24-35钀�
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35-55钀�
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55-90钀�
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閬�(y霉n)鐕�
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18-26钀�
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26-38钀�
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38-55钀�
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55-85钀�
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鐢�(ch菐n)鍝佺稉(j墨ng)鐞�
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22-30钀�
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30-45钀�
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45-70钀�
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70-120钀�
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2. 钖叕澧為暦瓒ㄥ嫝
• 鏁撮珨婕插箙锛�2025骞存繁鍦虫父鎴茬敘(ch菐n)妤�(y猫)鏁撮珨钖叕婕插箙闋�(y霉)瑷堢偤8%-12%锛岄珮浜庡叏鍦嬪钩鍧囨按骞�
• 鎶�琛�(sh霉)椤炲礂浣�锛�AIGC銆�VR/AR绛夋柊鑸堟妧琛�(sh霉)鐩搁棞(gu膩n)宕椾綅钖叕婕插箙鏈�楂�锛屽彲閬�(d谩)15%-20%
• 绠＄悊宕椾綅锛氬叿鏈夊湅闅涘寲瑕栭噹鍜岃法鏂囧寲婧濋�氳兘鍔涚殑绠＄悊灞や汉鎵嶈柂閰疾骞呴’钁�
• 骞寸祩鐛�锛氶牠閮ㄤ紒妤�(y猫)骞寸祩鐛庡彲閬�(d谩)4-6鍊嬫湀宸ヨ硣锛岃妤�(y猫)骞冲潎鐐�2-4鍊嬫湀
3. 绂忓埄鑸囨縺鍕垫(j墨)鍒�
• 鑲℃瑠(qu谩n)婵�鍕�锛氳秴閬�60%鐨勬繁鍦虫父鎴蹭紒妤�(y猫)灏嶆牳蹇冧汉鎵嶆彁渚涜偂娆�(qu谩n)婵�鍕佃▓鍔�
• 褰堟�у伐浣�锛氱磩80%鐨勪紒妤�(y猫)瀵︽柦褰堟�у伐浣滃埗搴�锛屾敞閲嶅摗宸ュ伐浣滅敓娲诲钩琛�
• 瀛�(xu茅)缈�(x铆)璩囨簮锛氫紒妤�(y猫)鏅亶鎶曞叆澶ч噺璩囨簮鐢ㄤ簬鍝″伐鎶�鑳藉煿瑷�(x霉n)锛岀壒鍒ユ槸AI鎶�琛�(sh霉)鎳�(y墨ng)鐢ㄥ煿瑷�(x霉n)
• 鍋ュ悍闂�(gu膩n)鎳�锛氬績鐞嗗仴搴锋敮鎸佹垚鐐轰紒妤�(y猫)绂忓埄妯�(bi膩o)閰嶏紝鎻愪緵灏堟キ(y猫)蹇冪悊鍜ㄨ鏈嶅嫏(w霉)
涓夈�佺啽闁�鎶�鑳借垏浜烘墠渚涢渶鍒嗘瀽
1. 楂橀渶姹傛妧鑳介牁(l菒ng)鍩�
• AIGC鎳�(y墨ng)鐢ㄩ枊鐧�(f膩)锛氭帉鎻�AI鐢熸垚鍏�(n猫i)瀹规妧琛�(sh霉)鐨勫伐绋嬪斧渚涗笉鎳�(y墨ng)姹�锛屽钩鍧囨嫑鑱樺懆鏈熺府鐭嚦45澶�
• 鍏冨畤瀹欐灦妲�(g貌u)瑷�(sh猫)瑷�锛氬叿鏈�3D寮曟搸鍜岃櫅鎿笘鐣屾(g貌u)寤虹稉(j墨ng)椹楃殑浜烘墠绋�缂�锛岃柂閰孩鍍归仈(d谩)30%
• 璺ㄥ閬�(y霉n)鐕熻兘鍔�锛氱啛鎮夋捣澶栧競鍫村拰澶氳獮瑷�閬�(y霉n)鐕熺殑灏堟キ(y猫)浜烘墠闇�姹傛縺澧�
• 鏁�(sh霉)鎿�(j霉)鍒嗘瀽鑸囧晢妤�(y猫)鏅鸿兘锛氳兘澶犻�氶亷鏁�(sh霉)鎿�(j霉)椹�(q奴)鍕曠敘(ch菐n)鍝佹焙绛栫殑浜烘墠鎸佺簩(x霉)璧颁繌
2. 浜烘墠渚涢渶鐙�娉�
• 鏁撮珨渚涢渶姣�锛�2025骞存繁鍦虫父鎴茬敘(ch菐n)妤�(y猫)浜烘墠渚涢渶姣旂磩鐐�1:1.3锛屼汉鎵嶉渶姹傚ぇ浜庝緵绲�
• 鐔遍杸宕椾綅缂哄彛锛氶珮绱�AIGC宸ョ▼甯�銆佸厓瀹囧畽鏋舵(g貌u)甯�銆佸湅闅涘寲鐨勭敘(ch菐n)鍝佺附鐩�(ji膩n)绛夊礂浣嶆渶鐐虹穵缂�
• 浜烘墠娴佸嫊鐗归粸锛氬緸鍌崇当(t菕ng)娓告埐浼佹キ(y猫)鍚戞柊鑸堟妧琛�(sh霉)椹�(q奴)鍕曞瀷浼佹キ(y猫)鐨勬祦鍕曡定鍕㈡槑椤�
• 鍦板煙鍚稿紩鍔�锛氭繁鍦冲皪涓�绶氬煄甯�(鍖椾含銆佷笂娴�)浜烘墠鐨勫惛寮曞姏鎸佺簩(x霉)澧炲挤(qi谩ng)
鍥涖�佷紒妤�(y猫)钖叕绛栫暐寤鸿
1. 妲�(g貌u)寤哄樊鐣板寲钖叕楂旂郴
• 宕椾綅鍍瑰�艰⿻浼�锛氬缓绔嬪熀浜庡礂浣嶅児鍊煎拰甯傚牬姘村钩鐨勮柂閰⿻浼伴珨绯�
• 鎶�鑳芥孩鍍规(j墨)鍒�锛氱偤鎺屾彙鏂拌垐鎶�鑳界殑浜烘墠鎻愪緵椤嶅钖叕瑁�(b菙)璨�
• 绺炬晥鑱�(li谩n)鍕曡ō(sh猫)瑷�锛氬皣钖叕鑸囬爡鐩垚鏋溿�佺敤鎴舵暩(sh霉)鎿�(j霉)绛夐棞(gu膩n)閸电妇鏁堟寚妯�(bi膩o)鎺涢墹
2. 闀锋湡婵�鍕电瓥鐣�
• 鑲℃瑠(qu谩n)婵�鍕靛鍏冨寲锛氶嚌灏嶄笉鍚屽堡绱氬摗宸ヨō(sh猫)瑷堝樊鐣板寲鐨勮偂娆�(qu谩n)婵�鍕垫柟妗�
• 鑱锋キ(y猫)鐧�(f膩)灞曢�氶亾锛氬缓绔嬫妧琛�(sh霉)鑸囩鐞嗛洐閫氶亾鐧�(f膩)灞曡矾寰戯紝婊胯冻涓嶅悓浜烘墠闇�姹�
• 瀛�(xu茅)缈�(x铆)鑸囩櫦(f膩)灞曟姇鍏�锛氬皣鍩硅〒(x霉n)鎶曞叆瑕栫偤浜烘墠淇濈暀鐨勯噸瑕佹姇璩�
3. 闆囦富鍝佺墝寤鸿ō(sh猫)
• 浼佹キ(y猫)鏂囧寲濉戦��锛氬挤(qi谩ng)瑾�(di脿o)鍓�(chu脿ng)鏂�銆佸寘瀹�銆侀枊鏀剧殑宸ヤ綔姘涘湇
• 宸ヤ綔鐠�(hu谩n)澧冨劒(y艒u)鍖�锛氭墦閫犲叿鏈夊壍(chu脿ng)鎰忔縺鐧�(f膩)鍔熻兘鐨勮睛鍏┖闁�
• 鍝″伐鍍瑰�间富寮�锛氭竻鏅板偝閬�(d谩)浼佹キ(y猫)鐧�(f膩)灞曟効鏅垏鍝″伐鍊嬩汉鎴愰暦鐨勭祼(ji茅)鍚堥粸
浜�銆佹眰鑱疯�呰伔妤�(y猫)鐧�(f膩)灞曞缓璀�
1. 鎶�鑳芥彁鍗囨柟鍚�
• 鎿佹姳AI鎶�琛�(sh霉)锛氫富鍕曞(xu茅)缈�(x铆)AIGC銆佹(j墨)鍣ㄥ(xu茅)缈�(x铆)绛夊墠娌挎妧琛�(sh霉)锛屾彁鍗囩鐖姏
• 璺ㄩ牁(l菒ng)鍩熺煡璀樻暣鍚�锛氬煿椁�(y菐ng)娓告埐鑸囧叾浠栭牁(l菒ng)鍩熺殑璺ㄧ晫鏁村悎鑳藉姏
• 鍦嬮殯鍖栬閲�锛氬寮�(qi谩ng)灏嶅叏鐞冩父鎴插競鍫磋定鍕㈢殑浜嗚В鍜岄仼鎳�(y墨ng)鑳藉姏
2. 钖硣璜囧垽绛栫暐
• 鍍瑰�煎睍绀�锛氬湪璜囧垽涓獊鍑鸿嚜韬妧鑳借并鐛�(xi脿n)鍜岄爯(y霉)鏈熸垚鏋�
• 缍滃悎鑰冮噺锛氶棞(gu膩n)娉ㄨ柂閰(g貌u)鎴�锛屽寘鎷熀鏈伐璩�銆佺崕閲戙�佽偂娆�(qu谩n)绛夐暦鏈熸縺鍕�
• 甯傚牬瀹氫綅锛氫簡瑙ｈ嚜韬湪甯傚牬涓殑鍍瑰�煎畾浣�锛岄伩鍏嶇洸鐩攢姣�
3. 鑱锋キ(y猫)瑕�(gu墨)鍔冨缓璀�
• 鎶�琛�(sh霉)灏堢簿鑸囧唬搴﹀钩琛�锛氬湪灏堟キ(y猫)闋�(l菒ng)鍩熸繁鑰曠殑鍚屾檪锛屾嫇灞曠浉闂�(gu膩n)鎶�鑳介潰
• 琛屾キ(y猫)瓒ㄥ嫝鎶婃彙锛氬瘑鍒囬棞(gu膩n)娉ㄦ父鎴茶垏浜掑嫊濞涙▊鐢�(ch菐n)妤�(y猫)鎶�琛�(sh霉)璁婇潻鏂瑰悜
• 浜鸿剤缍�(w菐ng)绲�(lu貌)妲�(g貌u)寤�锛氱⿳妤靛弮鑸囪妤�(y猫)浜ゆ祦锛屾嫇灞曡伔妤�(y猫)鐧�(f膩)灞曚汉鑴�
2025骞�锛屾繁鍦虫父鎴茶垏浜掑嫊濞涙▊鐢�(ch菐n)妤�(y猫)浜烘墠甯傚牬鍛堢従(xi脿n)渚涢渶鍏╂椇銆佹妧琛�(sh霉)椹�(q奴)鍕�銆佽柂閰劒(y艒u)鍖栫殑鐗归粸銆備紒妤�(y猫)闇�妲�(g貌u)寤烘洿鍔犻潏娲�銆佸鍏冪殑钖叕婵�鍕甸珨绯�锛屼互鍚稿紩鍜岀暀浣忔牳蹇冧汉鎵�锛涜�屾眰鑱疯�呭墖鎳�(y墨ng)绌嶆サ鎿佹姳鎶�琛�(sh霉)璁婇潻锛屾彁鍗囪嚜韬鐖姏锛屽湪琛屾キ(y猫)鐧�(f膩)灞曚腑鎶婃彙姗�(j墨)閬�銆�
灏氳尝閬�(d谩)鐛甸牠灏囨寔绾�(x霉)闂�(gu膩n)娉ㄦ繁鍦虫父鎴茶垏浜掑嫊濞涙▊鐢�(ch菐n)妤�(y猫)浜烘墠鍕曟厠(t脿i)锛岀偤浼佹キ(y猫)鎻愪緵绮炬簴(zh菙n)鐨勪汉鎵嶈В姹烘柟妗�锛屽姪鍔涗汉鎵嶈垏浼佹キ(y猫)鐨勫叡鍚屾垚闀�銆�